I help companies and organisations grow with human-led brand strategy, business development, creative concepts and digital execution, grounded in SaaS and scaleup experience since 2012.
AI: “Here’s a finished answer, delivered with total confidence.”
Where does this come from?
Across in-house roles, consulting engagements and agency collaborations. The nature of my involvement varies by project.
I’m a consultant and freelancer in Gothenburg. I help companies and organisations grow with brand strategy, business development, creative concepts and digital execution.
I’ve built three marketing departments from scratch since 2012 and worked across startups, scaleups, agencies and large international companies in RecTech, MarTech, MedTech, automotive and software. I use AI every day and I’m just as critical of it as I am curious.
Got an idea that needs some pushback, an organisation growing too fast or a message that needs to get out? Write a few lines and I’ll get back to you.
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